Last Updated: 18 June 2026

This Privacy Policy describes how PS Love Pte Ltd ("we", "us", or "our") collects, uses, discloses, and protects your personal data in accordance with the Singapore Personal Data Protection Act 2012 ("PDPA").

By using our website https://sg.getblood.com (the "Site"), you acknowledge that you have read and understood this Privacy Policy and consent to the collection, use, and disclosure of your personal data as outlined below.

1. Personal Data We Collect

Under the PDPA, "Personal Data" refers to any data about an individual who can be identified from that data. Depending on how you interact with our Site, we may collect:

  • Identity Data: Your name, user credentials, or other identifiers.

  • Contact Data: Your email address, phone number, and billing/delivery addresses.

  • Technical Data: Your IP address, browser type, operating system, and data collected via cookies or web tracking technologies.

  • Usage Data: Information about how you navigate and use our Site.

2. Purposes of Collection, Use, and Disclosure

We collect and use your personal data only for purposes that a reasonable person would consider appropriate in the circumstances. These include:

  • Providing, operating, and maintaining our Site and services.

  • Processing your transactions, orders, or inquiries.

  • Responding to your customer service requests and feedback.

  • Sending you administrative info, updates, or marketing communications (where you have explicitly opted in).

  • Complying with legal obligations, preventing fraud, or investigating data breaches.

3. Disclosure of Personal Data

We do not sell your personal data to third parties. We may disclose your personal data to third-party service providers (such as hosting providers, payment gateways, or delivery services) who process data on our behalf.

We require all third parties to respect the security of your data and treat it in accordance with the law and our strict data protection guidelines.

4. International Data Transfers (Transfer Limitation)

If your personal data is transferred out of Singapore (e.g., if our servers or cloud providers are based overseas), we will take steps to ensure that the recipient organisation provides a standard of protection to the transferred data that is comparable to the protection under the PDPA.

5. Security and Protection

We implement reasonable administrative, physical, and technical security measures to protect your personal data from unauthorised access, collection, use, disclosure, or alteration. However, please be aware that no method of transmission over the internet or electronic storage is completely secure.

6. Retention of Personal Data

We will only retain your personal data for as long as necessary to fulfil the purposes for which it was collected, or as required/permitted by applicable laws. Once your data is no longer required for legal or business purposes, we will safely destroy or anonymise it.

7. Your Rights (Access, Correction, and Withdrawal)

Under the PDPA, you have the right to request:

  • Access: Information about how we have used or disclosed your personal data within the past year, as well as a copy of your personal data in our possession.

  • Correction: Updates or corrections to any incomplete or inaccurate personal data we hold about you.

  • Withdrawal of Consent: You may withdraw your consent for us to collect, use, or disclose your data at any time. Please note that withdrawing consent may limit our ability to provide certain services to you.

8. Contact Our Team

If you have any questions, feedback, or wish to exercise any of your data protection rights, please contact our Customer Service Team at hello@getblood.com